search results for "brand cultivation"
Fitness for Zombies Presented by Sears" and "
Brands Choose the First Weekend of Coachella to Market
Google Evolves from Search Results to Love Results A new page on Google's site doesn't care what you're searching for. My answer, "gibson les paul guitar," yielded all kinds of lovely results. by Google Is Google's What do you love?...
Branding It Old School Yesterday's Wall Street Journal featured a fascinating article about brands going retro with their packaging to grab consumer attention. (and Very Old) -- The Wall Street Journal) Brands like Cheerios, Tide, Pepsi and Doritos have seen new success with old-fashioned packaging designs. For April Fool’s Day ......
Declaring Bankruptcy for AmEx's Social Currency Campaign American Express has a new campaign that touts its membership rewards as "the social currency"-- having interpersonal value beyond what's on the price tag. A faceless crowd watching a band on stage. And with the explosion of social media, AmEx missed a big ......
The Big Fat Greek Ad Campaign from Athenos Greek food brand Athenos has just launched a sharp new campaign around critical Greek grandmothers nicknamed Yiayia. All three ads from the campaign are posted on the Athenos YouTube channel. I applaud the work. ...
Corona Light Says Adios to the Beach, Hola to Well-Worn Territory For the first time ever, Corona is saying adios to the beach. Seeking to distance itself from its more established sibling, Corona Light is channeling a more hip, urban feel. Corona Light has drifted away from Corona Extra, but also from a meaningful ......
DirecTV: Opulence, I has it Comcast: Xfinity starring Jane Lynch Strangely, the two ......
" 1. Snoopy - MetLife 71% Appeal Rate 2. The Man Your Man Could Smell Like - Old Spice 66% Appeal Rate
